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The session was interesting and the different aspects on fundraising, publicity and licensing, and new ideas around these kept the delegates engaged. Although it was a lot of information it was easy to digest as it was put across in an creative and easy to understand way. More time would have allowed the integration of further practical work and exploration in key areas of interest. Getting 1 years membership pf the Practical Fundraisng assopciation was an added bonus!
Asmita Kathrani, Development Co-ordinator
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Social Network Fundraising and Marketing
Date 13 June 2018
Time/Duration 9.30am-4pm
Price £99.00 GBP
Venue Leeds
Facilitator Gareth Edwards
Summary
This course gives the skills to develop social networks as a fundraising and marketing mechanism for your cause
Course Content

In this course we cover how as a fundraiser you can maximise the potential of Facebook, Twitter, Instagram and other social networks. Learn on this course how to develop an effective strategy to build your fundraising from different social networks. The facilitator is Gareth Edwards who has used social network fundraising to raise over £150,000 a year for the charity he is CEO of. The course costs £99 plus VAT.


The course comes complete with a CD Rom with all notes in PDF format for the course and key exercises to enhance your work.

The course consists of the following elements -

Social media as a communication and fundraising tool

Integrating with your website and other materials

Overview of the different social networks and prioritising your time

Facebook types of account and their uses

Building relationships and attracting support using individual accounts

What pages you need and making them fundraising friendly

How to use pages effectively & advertising options and ideas

Groups and their place in fundraising

Boosting events with media and other work on Facebook

Attracting individual and corporate donors

Guerilla marketing options!

Instagram and Twitter - using them to boost your fundraising 

You Tube, Tumblr and other players - and their value to your cause 

 

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