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Six courses in three days is tough going but you made it interactive and enjoyable, using a range of training skills, techniques and experience alongside humour, to convey the messages. The workbooks provided are great and provide a wealth of photo copiable resources which can be used over again within an organisation. I am going to highly recommend future courses to my contacts and look forward to more of the same.
Janet Church, Regional Co-ordinator
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Course Details   Booking  
 
Facebook and other Social Network Fundraising and Marketing
Date 05 October 2016
Time/Duration 1pm-4pm
Price £49.00 GBP
Venue Lifecare Edinburgh
Facilitator Gareth Edwards
Summary
This course gives the skills to develop social networks as a fundraising and marketing mechanism for your cause
Course Content

In this course we cover how as a fundraiser you can maximise the potential of Facebook, and other social networks. Learn on this course how to develop an effective strategy to build your fundraising from different social networks. The facilitator is Gareth Edwards who has used social network fundraising to raise over £50,000 a year for the charity he is Chair of the Trustees of. The course costs £49 plus VAT.


The course comes complete with a CD Rom with all notes in PDF format for the course and key exercises to enhance your work.

The course consists of the following elements -

Social media as a communication and fundraising tool

 

Integrating with your website and other materials

 

Overview of the different social networks and prioritising your time

 

Facebook types of account and their uses

 

Building relationships and attracting support using individual accounts

 

What pages you need and making them fundraising friendly

 

How to use pages effectively & advertising options and ideas

 

Groups and their place in fundraising

 

Boosting events with media and other work on Facebook

 

Attracting individual donors

 

Building corporate relationships

 

Can you recruit legacy pledgers via Facebook?

 

Guerilla marketing options!

 

Using LINKEDIN to generate income and awareness

 

PINTEREST, YOUTUBE and other players to consider

 

 

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